The best labels have one thing in common: they make their products stand out on shelves, even when they’re standing among crowds of competitors. Think of how many times you’ve tried a new food or brought home a cool craft beer because it had an interesting label. That’s a talented designer’s work in action.

You want your product to get snatched off store shelves. We want it to, too. So we put together this list of the top freelance label designers to hire in 2021.

The 10 best freelance label designers for hire in 2021

  1. 1
    • Logo design
    • Product label
    • Illustration or graphics
    • Other packaging or label
    • Logo & brand identity pack
    • Product packaging
    • T-shirt
    • Character or mascot
    • Clothing or apparel
    • Other business or advertising
    • Other art or illustration
    • Logo & social media pack
    • Logo & hosted website
    • Sticker
    • Other design
    • Merchandise
    • Logo & business card
    • Logo & brand guide
    • Infographic
  2. 2
    • Product packaging
    • Product label
    • Book cover
    • Other packaging or label
    • Logo design
    • Other design
    • Illustration or graphics
    • Logo & brand identity pack
    • Postcard, flyer or print
    • Banner ad
    • Web page design
    • T-shirt
    • Other clothing or merchandise
    • App design
    • Merchandise
    • Stationery
    • Poster
    • Other web or app design
    • Other business or advertising
    • Other art or illustration
    • Logo & business card
    • Infographic
    • Card or invitation
    • Business card
    • Brand guide
    • 3D
  3. 3
    • Product packaging
    • Product label
    • Postcard, flyer or print
    • Logo design
    • Other packaging or label
    • Illustration or graphics
    • Other business or advertising
    • Other web or app design
    • Infographic
    • Brochure
    • Banner ad
    • Sticker
    • Other design
    • 3D
  4. 4
    • Logo design
    • Logo & brand identity pack
    • Product label
    • Other design
    • Product packaging
    • Logo & social media pack
    • Other web or app design
    • Logo & business card
    • Logo & brand guide
    • Illustration or graphics
    • Icon or button
    • Character or mascot
    • Other packaging or label
    • T-shirt
    • Banner ad
    • Postcard, flyer or print
    • Brochure
    • Stationery
    • Poster
    • Other book or magazine
    • Cup or mug
    • Social media page
    • Signage
    • Other clothing or merchandise
    • Other art or illustration
    • Infographic
    • Card or invitation
    • Car, truck or van wrap
    • Business card
    • Brand guide
  5. 5
    • Logo design
    • Product label
    • Product packaging
    • Other design
    • Logo & business card
    • Other packaging or label
    • Logo & brand identity pack
    • Other clothing or merchandise
    • Other book or magazine
    • Brochure
    • Postcard, flyer or print
    • Illustration or graphics
    • Signage
    • Poster
    • Clothing or apparel
  6. 6
    • Logo design
    • Product label
    • Logo & brand identity pack
    • Logo & business card
    • Illustration or graphics
    • T-shirt
    • Logo & social media pack
    • Other art or illustration
    • Other design
    • Logo & brand guide
    • Stationery
    • Product packaging
    • Book cover
    • Website builder
    • Other clothing or merchandise
    • Clothing or apparel
    • Business card
    • Brand guide
    • Other packaging or label
    • Other business or advertising
    • Facebook cover
    • Cup or mug
    • Brochure
  7. 7
    • Logo design
    • Product label
    • Brochure
    • Product packaging
    • Business card
    • Logo & business card
    • Infographic
    • Logo & brand identity pack
    • Other business or advertising
    • Banner ad
    • Signage
    • Other design
    • Postcard, flyer or print
    • Stationery
    • Poster
    • App design
    • Other web or app design
    • Other packaging or label
    • Other book or magazine
    • Web page design
    • Logo & social media pack
    • PowerPoint template
    • Podcast
    • Logo & brand guide
    • Icon or button
    • Clothing or apparel
    • Card or invitation
    • Book cover
  8. 8
    • Product label
    • Logo design
    • Product packaging
    • Web page design
    • Illustration or graphics
    • WordPress theme design
    • Logo & social media pack
    • Other business or advertising
    • App design
    • Icon or button
    • Flash banner
    • Cup or mug
    • Clothing or apparel
  9. 9
    • Product label
    • Product packaging
    • Illustration or graphics
    • Album Cover
    • Book cover
    • Poster
    • Logo design
    • Postcard, flyer or print
    • Other packaging or label
    • T-shirt
    • Other design
    • Clothing or apparel
    • Social media page
    • Other art or illustration
    • Logo & product packaging
    • Signage
    • Other clothing or merchandise
    • Other business or advertising
    • Merchandise
    • Menu
    • Cup or mug
  10. 10
    • Product label
    • Product packaging
    • Other design
    • 3D
    • Other packaging or label
    • Logo design
    • Infographic
    • Illustration or graphics
    • Brochure
    • Postcard, flyer or print
    • Other business or advertising
    • Banner ad
    • Business card
    • Web page design
    • T-shirt
    • Stationery
    • Poster
    • Other web or app design
    • Other art or illustration
    • Merchandise

How did we choose these as the top label designers?

We know label design is important because it builds brand loyalty for life. Here’s what we looked for when we chose our top 10 label designers:

1. Design quality

gin bottle label
label design by Wooden Horse

When a designer joins 99designs, an expert from our team evaluates their portfolio and considers the conceptual thought, technical execution and knowledge of design principles present in their work. They then assign the designer one of three levels:

  • Top Level
  • Mid Level
  • Entry Level

A designer’s level is displayed on their portfolio, so you can easily see if you’re working with someone with lots of experience and design chops or someone up-and-coming.

2. Label design experience

Somebody could be a great illustrator, but not necessarily a top notch label designer. A label’s gotta catch eyes’ attention and lead them to pick up the item bearing it. In addition to looking at overall quality, we specifically vetted each designer on this list to make sure they had experience with and specialized in label design.

3. Professionalism

There’s more to being a top quality freelance designer than having a strong portfolio. A top level label designer communicates with the client throughout the design process, delivers on time and is generally good to work with. So we took past customer experiences into account to make sure all of our recommended label designers are professionals in service as well as design.

Are you ready to hire a fantastic label designer?

If you’ve got a product, it needs a label that’ll stand out on shelves. Don’t let your work disappear behind a boring label. If you don’t think any of our picks can do your product justice, search 99designs for one who can.

Want more label designer choices?
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