Template: I’ve included a template from my first book, it took a while last time around to get the template just right so certain elements, like the book name and my name on the spine to line up perfectly upon printing. I am publishing with Amazon so it is based on an Amazon template. The first book was 126 pages this book is 186 pages so I've attached the downloaded CreateSpace template for the 186 pages.
Front Cover to include:
• I want the subtitle to be bigger than the title since the subtitle explains more than the title does.
• Title: No, wait... you do look gay!
• Subtitle: The 7 Mistakes Preventing you from Selling to the $830 Billon LGBT Market.
• Font: I don’t have a preference for body font but I would like the No wait, you do look gay to be in the same font or similar to my first book (Gabriola - attached below). I want it to be clean and readable, my only requirement.
Back cover to include:
• Headshot: Whichever of the headshots looks best with your design is fine by me.
• Photo credit to: Cynthia Lang
• Misc. details: Use the same placement for the barcode, ISBN, price and book section as my current book
• Testimonial: I am looking to get 1-2 testimonials like I did in book 1, just don’t have them yet. Can you create placeholders. Also I’m not sure if I have too much text to fit on the back and if I need to scratch the testimonials or make my picture and bio take up less space.
• Bio: Professional Lesbian, Jenn T. Grace teaches straight people how to market to gay people and gay people how to market themselves. Entering into the LGBT marketing space in 2007, she remains committed to her mission of teaching you everything you need to know about doing business with and marketing yourself to the LGBT community. Through her books, website and podcast, Jenn has created a judgment-free environment where you can ask even your most embarrassing questions.
• Book description:
Want to make a fool of yourself in your business? If yes, raise your hand! Hm. Of course, there are no hands are raised because no one wants to intentionally look foolish. So why take a chance and look clueless in your lesbian, gay, bisexual, and transgender (LGBT) marketing efforts?
There are 7 detrimental mistakes that are preventing you from selling to the $830 billion LGBT community, all of which are avoidable if you know what to watch for. Very few people get up in the morning wondering who they can intentionally offend throughout their day, yet so many are doing so with prospective LGBT customers, because they simply don’t realize it. This book teaches you how not to be that person.
Arm yourself with the best sales and marketing information focused specifically on the LGBT community, so you can turn your worry into a flurry of business activity and increased sales. This book will show you exactly which offensive phrases, expressions and questions to avoid in order to maximize your sales outreach.
Applicable to either/both sides:
• Imagery: Use my logo on the front or back cover wherever makes the most sense.
• Spine of book: Place in the exact same spot as first book – took forever to get it lined up just right!
• Spine again: So if you look at my first book you’ll see how I carried over the colors from front to back cover. I tried doing it with the two sides looking different but it printed funky on the spine, so consistent across seems to be the way to go.
• Image: If applicable possibly use ‘pattern.jpg’ which is a new graphical element on my website.
• Colors: I want the primary accent color to be the new logo purple, but I need to somehow include my other brand colors in a subtle way so it doesn’t vary off my brand too drastically. (My first book cover is too much of too many colors).
• Colors: I have some new grays in my website that I wouldn’t mind using as a primary color on the cover if it looked right with the others.