Lucas was very receptive to changes and we worked together to get a great final product.
- R U B Y
Job well done and timely as always.
Beautiful design and super attentive professional.
Thanks for your great work.
How hi.halcyon started their logo design journey
Who are you known as?
Halcyon & Co.
What’s your company slogan?
clean, carefree beauty
Tell us a bit about who you are and the people you reach
Halcyon & Co. is an online retailer of clean/natural/organic/non-toxic beauty products (skincare & cosmetics). Target audience is females ages 20-36.
What industry do you think your business is most related to?
Cosmetics & Beauty
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Aquas: Empathy, compassion, clarity and precision.
Let designers make suggestions:
Light neutrals: Purity, balance and sophistication.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
-We would like the logo to be clean and simple, but bright in colour to differentiate ourselves from other natural beauty brands (which are monochromatic).
-We want to communicate a fun, happy and serene tone.
-Consider the use of the Halcyon bird (not mandatory).
-We will be using the logo on all marketing materials as well as the online shop.
-Ideally, including a primary (logo lockup) and secondary option (wordmark), as well as horizontal/vertical would be appreciated.
-Our guiding principles are: good (good for the user & the environment). clean (free of toxic materials). fun (just because it's clean, doesn't mean it has to be boring)