Be What You Want is a global life coaching organization with a mission of inspiring 1 in 7 of the world’s population. The organization runs Life Coaching sessions, Seminar Events, publishes Books, runs Yoga Studios, sells health food products. It is youthful, playful, energetic and INSPIRATIONAL in everything that it does.
Please see our current website http://www.BeWhatYouWant.com.au for our current example that we wish to improve upon
We want the logo to be the Words of the organization and we love the inspiration feelings of Orange. Here is a detailed summary of what we are trying to achieve below.
The color of adventure and social communication
• The colour orange radiates warmth and happiness, combining the physical energy and stimulation of red with the cheerfulness of yellow.
• Orange relates to 'gut reaction' or our gut instincts, as opposed to the physical reaction of red or the mental reaction of yellow.
• Orange offers emotional strength in difficult times. It helps us to bounce back from disappointments and despair, assisting in recovery from grief.
• The colour psychology of orange is optimistic and uplifting, rejuvenating our spirit. Orange brings spontaneity and a positive outlook on life and is a great colour to use during tough economic times, keeping us motivated and helping us to look on the bright side of life.
• With its enthusiasm for life, the colour orange relates to adventure and risk-taking, inspiring physical confidence, competition and independence. Those inspired by orange are always on the go!
• In relation to the meaning of colours, orange is extroverted and uninhibited, often encouraging exhibitionism or, at the very least, showing-off!
• The colour orange relates to social communication, stimulating two-way conversations. A warm and inviting colour, it is both physically and mentally stimulating, so it gets people thinking and talking!
• Orange aids in the assimilation of new ideas and frees the spirit of its limitations, giving us the freedom to be ourselves. At the same time it encourages self-respect and respect of others.