This is an excellent opportunity to work on the re-design of a hot new file sharing project. The IDrive sync product is changing and meeting the needs of today's consumers. The vision of the project is to provide a simple file sharing solution that anyone can use, and an easy way to share files not only from a website interface but socially.
The design should bring a calming and inviting feeling to the users.
We want a logo that is projects the feeling of security, ease of use, and fun to use. Think of the logo with a tiny bit of a professional flair but a fun exciting inside to it.
People who use our software are people who are active on social networks and typically very active computer users. These individuals live fast paced lives and are always on the go. They check in on their iPhones more frequently than they checkin on the computer. The target audience age range is between 18-45.
Where will the logo be used:
The logo will be used everywhere! But here are a few specific examples.
- company website
- pc desktop application
- mac desktop application
- apple iPhone app
- android app
Key words to relate to:
The correct casing of the company name is IDrive Sync
Please do not use a lowercase i.
We have posted an example of our company stylesheet which contains logo examples that evoke these feelings and motions.
This should be a very exciting project. Make it work!