Beklitos did a great job... and was very responsive to feedback!
How pauline.dehecq started their logo design journey
Who are you known as?
What’s your company slogan?
Tell us a bit about who you are and the people you reach
This is a natural cosmetics workshop-concept to learn to make your own natural skincare (cream, makeup, soaps ...). This is mainly a leisure activity for women between 25 and 50 years. This is technical, scientific, focused on the plant and natural products but also creative, unifying and distracting at a time..
What industry do you think your business is most related to?
Cosmetics & Beauty
What colors do you want to see in your design?
Other color requirements
vert forêt RVB 0-58-0
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The name being already very feminine I don’t want to retrieve a too feminine connotation in the logo (no pastel colors or too rounded typo). It also has to match with the layout style of my shop. I really like the Kiehl's shop style (see pictures enclosed): laboratory, plant, urban, New Yorker. It has through the logo to reflect a picture of "plant, scientific, urban" in order to bring a more reliable image without falling in too austere representations making go away the consumer from creative leisure side of the proposed activity. You will also find pictures of my instagram account @mademoisellebiloba with some example of realizations which may inspire you. Finally, the word “biloba” come from the tree named “ginko biloba”. Its heart-shaped leaf is very typical but I do not also want to include it in my logo. Its representation is way too associated with drugs for the blood circulation.