curtP got their new logo design by running a design contest:
Design a modern, premium but fun, logo for a pet products company that serves millenial women
Check out curtP's Logo design contest…
Animal & Pet
We sell products to young, female, cat owners in order to help them love their kitties better. This includes things that makes it easier for them to balance their work, social, and home life. Things like automatic pet feeders, self cleaning litter boxes, giant scratching pads that double as loungers...higher end stuff that millenials with a bit of disposable income will buy for their cats (and to make their own life easier). The audience is, like I said, millenial females with jobs and cats, who are probably environmentally conscious, don't mind paying more for a quality item (especially one that is "ethical"), and wants help making their life easier, without sacrificing the quality of care their cat gets.
The name, Anthem, is from a piece of literature that promotes freedom and individuality. By offering the best pet products that make our customers' lives easier, we're promoting their freedom and individuality insofar as it frees them up to both love their pet better and have more time doing what they love. The logo must display well on: Web Packaging (plain and printed cardboard) Product (plastic components) It should convey a sense of freedom, fun, and be a bit premium looking. Not luxury, but definitely not a base-model product. I think we'll probably need a version that includes "Pet Products" and a version that does not. The one that includes it might have ANTHEM on top, and Pet Products underneath in smaller print. Unless you have a really unique take on it (utilizing the letters of the name, white space, etc.), please do not use the silhouettes of a dog and cat. I'm not 100% against it, but it really has to be cool if you use it. Too many companies use it and it's becoming a cliche.
$499 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
curtP collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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