Excellent contest, with lots of good designs. My thoughts; the better you prepare the briefing and the more open you discuss with all the designers, the better is the result. At the end, it was hard to decide since 4 designers were close, but I did and I am happy!
How jillKY started their logo design journey
Who are you known as?
What’s your company slogan?
Would like to see versions with and without this slogan: 'Helping Those Who Help Our Students Succeed'
Tell us a bit about who you are and the people you reach
We are a 501(c)3 educational/charitable organization aimed at helping students succeed by: 1) providing under-served, low income and at-risk kids an affordable pathway to college and similar post-secondary opportunities; 2) partnering with secondary schools (high schools), nonprofits, education consultants and school counselors to fill the national guidance gap in our schools; 3) educating the public on the need to prioritize and expand access to guidance, college/career planning and mental health counseling in our schools so that all children, no matter their socioeconomic background or resources, are afforded the opportunity to realize their full potential
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
This is a nonprofit organization that we are forming to provide some of the services we offer in our for profit business at no cost to the recipient: http://www.yourcollegeconcierge.com. As indicated above, I'd like to see design options that both include the slogan and options that don't. Primary audience is Donors, Education Professionals and Nonprofits that focus on youth development/education (like the Boys & Girls Clubs, the YMCA, College Success Foundation and similar).