mattOM got their new logo design by running a design contest:
Music-tech industry start-up needs playful logo
Check out mattOM's Logo design contest…
This is an email-marketing online solution (aka Mail Chimp) that is designed for artists and the music industry (mostly) - but the name is heavily leveraging our core/unique capability; the ability to play video directly inside email. We also offer other visually engaging content capabilities. Our intent is to create a website under this brand, where we are refashioning the key features from our TailoredMail brand that are most meaningful/useful to artists, their management, music labels, sports franchises, arenas, festivals, and tour-marketing firms.
Other color requirements
One of our objectives is to ensure that the color-scheme we choose will complement our current company logo, should we create marketing materials where they need to co-exist. This new logo can be multi-colored, if you wish - but in a palette that is aesthetically compatible with our blue.
I have attached our current TailoredMail logo, as well as some mocks we came up with on our own internally that can give you some feeling for the direction we were going. I feel it is imperative that the word "vizu.al" have the "." dot in the name, as this is the actual domain we have purchased. You'll see that we are using a "play icon" as the design element in each in some fashion or another (eg. the #3 examples are using the typical email-icon turned sideways, highlighting the play-triangle). I'm of the belief that color is critical here as well, so please don't consider the back-and-white nature of the examples as being the direction we want. Again, the key is that we are the ONLY email marketing solution on the planet that offer video-in-email, you'll hopefully be able to draw from that inspiration to see what might work.
$799 Gold package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
mattOM collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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