Fjohnson got their new logo design by running a design contest:
*Prize Guaranteed* Create the next logo for Westlake Flooring Services
Check out Fjohnson's Logo design contest…
Westlake Flooring Services deals with automotive "flooring"- meaning extending credit lines to dealerships in order to buy inventory and stock up their dealer lots. "Flooring" does NOT refer to the ground.
Logo types to explore
We are updating our design brief to provide more information: Attached is our current "Westlake Flooring Services" logo. We are looking for something a little more slick and modern. The current logo colors are gray, burgundy and black. These are the colors of the parent company, Westlake Financial Services. However, we are open to completely different colors for our new logo. The logo should incorporate the auto industry in some way (but doesn't HAVE to - more on that in the next paragraph). This could be represented by a wheel, a tire, a car profile, a rear view mirror, etc. We are also OK with you incorporating the initials "WFS" somewhere in the logo, but that is not required. We are looking for "out of the box" ideas. So in that spirit, we are also OK with designers creating a sort of "mascot" for Westlake Flooring Services. The computer system that the company will be using to interact with dealerships is codenamed "Night Hawk". In fact, one of the website URLs we have reserved is www.nighthawkflooring.com. So if you want to try a design that DOESN'T incorporate the auto industry in some way, you could create a logo that incorporates a "hawk" or some similar mascot. IF a graphic doesn't work out, we are good to see just the name as the logo. As a reminder, Westlake Flooring Services provides car dealerships a credit line so that they can purchase vehicles to stock up their lot. In the auto industry, this is known as "flooring". If you have any questions, please feel free to email me directly or through 99Designs. THANK YOU! Farrell Johnson (firstname.lastname@example.org)
$799 Gold package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Fjohnson collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Rainey was the bomb! She gave us a great logo that fits our needs exactly. Not only that she gave us plenty of options. We would heartily recommend her, and we look forward to using her again.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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