Out of 300 designs in the contest, Najam47 was able to design a unique logo that fits my brand and company. Thank you so much
Great designs, always quick to make adjustments
SanjaT is amazing! This is not the first logo I have used her for and I will be a repeat client again in the future. She always spends a great amount of time and effort in getting the exact design and colors and makes any adjustments that I am looking for. She is always nice, friendly, professional and easy to work with. Always a great experience working with SanjaT!
Very professional on changes and submitted a great variety of options
How Ezra83 started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
UpShift is developing a timeshare for cars to give weekly urban drivers convenient access to great new hybrid and electric cars parked in their apartment and around the city. Target audience is 20-35 year old urban professionals.
What industry do you think your business is most related to?
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Brand is eco-aspirational/eco-chic not crunchy eco/sustainability. Think Method soaps or Whole Foods. "Up" and "Shift" are both strong words. Of the 3 types of logos, I'm more drawn to highlighting the letter form, especially the "Up" component. I could see the "Up" being used like the "in" in LinkedIn for iPhone app icons, etc. Brand identity should be simple and strong. Premium but not unapproachable. Clean and modern, connoting an element of test driving the future but not too strongly. Color should be more blue than green. U and S should be capital letters or use other design language to differentiate between "up" and "shift". This could also subtly suggest "US" (collaborative consumption, sharing, community) but that should be very subtle like Amazon's arrow pointing from A->Z. "Shift" could be italicized or otherwise suggestive of forward, future or progress, change for better. "Up" should suggest upward mobility, aspiration, better life. Brand should convey primarily freedom, aspiration, and convenience and secondarily urbam, mobility/transportation/car, and fun. Slogan is "Drive the Future" but that will not be in the logo itself.