kevinglandeX got their new product label by running a design contest:
Design a functional, minimalist and futuristic energy drink
Check out kevinglandeX's Product label contest…
Food & Drink
Description of the product
Thinktank provides energy drinks centered in nootropic supplements for the young adult and youth who need a not just energy, but a mental edge.
Description of the product target audience
Highschool to college age, assumed mostly male audience (15 - 25). probably working a part time job (In both positions). Focused on making progress in life, most likely mentally strained due to work or school. Specific trait: Concerned more with why something looks good rather than if it looks good ;)
The design on the Can/Bottle should be minimalist, balanced with a focus of the functionality of the design. For example, since there is not a logo you could use a chemistry diagram of the main active ingredient in the drink. For this particular drink line there are five kinds all with varying main ingredients for different mental effects. Though there isn't a need to design them all so the diagram for L-theanine will work. Additionally, I'd prefer there to be a good bit of open space in the can design to up the minimalist look. It might work better to position the imagery on the top half of the can and have it facing sideways, though I would love to see alternate designs. Please also ensure the chemical diagram is the main focus of the imagery.
What to avoid
So long as the design is within the description's guidelines, you can be creative with a good bit.
Specific dimensions are Unkown, can be anything from skinny 12 OZ bottle/can all the way up to 20 OZ.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
kevinglandeX collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Legible Design that Conveys Strength and Innovation for new Commercial Electrical Contractor Company
Electrical Contractor. Target - general contractors
Mental Health Counseling.
Launching a new commercial real estate firm serving a broad geographic market. I am looking for a logo that emphasizes
coffee roasting, high end coffee, quality, social ethical aware, ethically sourced, fresh, classy (social enterprise ben
Sakura Mankai Café is Japanese inspired and specializes in food and non-alcoholic drinks. This café produces bubble tea,