Here is the FUN part! We desperately need your creativity to really shine through in this design!
OVERALL DESIGN: We're looking for something a little whimsical but leaning toward high-end, something that might let our audience feel pampered by their purchase.
Please include a scent name in your design. You can use Cherry Blossom (with pink) or Angelic (with gold).
No hand-drawn fonts please. No Comic Sans (ha ha).
You'll find some ideas of what we like and dislike on Pinterest boards found below. Just be sure to read the description for what it is we like/hate. OR just review the "VIEW THIS!" file attached.
POP: We'd like some sort of color pop that can be changed to coordinate with the product's color/scent.
IMPACT: Our products are sold mostly online, so front panel must POP with impact in photos.
GRAPHIC: We've attached a graphic that I love that was drawn for us. It could be used on the labels as a color pop, or to pull together the brand. This is up to you! (It's pretty!)
LOGO: Current logo is in navy and gold. Midnight is in Hipster script. We are not married to the logo and colors (but I very much enjoy Hipster). Feel free to play with it if you'd like.
COLORS: Dislike anything in the orange family, all the way to brown.
FILES: We'd like the finished files to be in .ai format with the ability to make tweaks, such as colors, ingredients etc.
WEB SITE: In case you want to peek: http://www.midnightscentworks.com