100% natural lotions. Strictly no chemicals. Made ingredients obvious. Made with love.
Description of the product target audience
Babies and Mothers
Luxury market segment
We need to present a lotion jar label that can STAND OUT sharply on the shelves. For example, use of sharp yellow background.
This will be the first label design for our 5 lotions series. The winning label should be able to distinguish from the other 4 products (eg contains a colour component or an image etc ), yet share a common design theme. Please keep this in mind.
PS. Our jar body is transparent in dark amber colour, while jar cap will be in solid black colour with frosted finish (see attached)
What to avoid
avoid any musculin impression
Each jar will have two labels:
1) First label goes onto the jar body that has diameter 73mm. Max label height 28mm. Will leave you to decide the exact label dimension for best impression.
2) Second label goes onto the bottom of the jar. It has to be a circle with 37mm diameter.