An O2O (online to offline) composite store that consists of a specialty boutique for organic and natural ingredients with technology skincare and cosmetics beauty products. For a woman to enhance her inner and outer beauty. The store not only sells beauty products, but is also a place where knowledge relating to them can be obtained. Therefore it can be described as a “book” like space with well-organized wooden bookshelves and books. The logo was designed to give an image of a channel of knowledge in Scandinavian feel.