The boat body disassembles and fits into a bag like tent poles. The skin is up to you, but we recommend using biodegradable film to wrap the kayak. The boat is durable, light (under 10 lbs), green and portable. This product will be launched on a crowdsourcing platform in late fall 2016.
We need a logo that will stick out, display our creativity and playfulness, and be easily remembered.
We like fun colors (yellows and oranges) but leave that up to you. We want the logo to allow for development of other just-in-case outdoor gear, so keep it general. However, images/outlines of kayaks are ok. The full name does not have to be in the logo.
Please avoid over-complicated logos. We are interested in simplicity, clever use of negative space and reproducibility - in other words, when we stick your logo on a hat or a boat case, it should look just as good as it would on top of a website or on a letterhead.
Finally, please make sure you are not reproducing ideas that already exist - please do a Google image search to check that your idea is unique.