carsonmiller got their new web page design by running a design contest:
Design a Portfolio Site for Homebuilders and Remodelers that is 10x better than Houzz
Check out carsonmiller's Web page design contest…
BuildBook is a collaboration platform for the residential construction industry. Home Builders and Remodelers - and their clients and teams - use our product to win new business, manage projects, and handle all day to day communication, decisions, and updates throughout a construction project.
See our attached brand palette which includes colors and typography. We can add to this / deviate from this a bit if required, but this is our current brand standard.
1) Portfolio Profile: The goal is to create a stunning "portfolio" landing page for residential construction companies to drive potential customers to and to also help them with lead capture and qualification. Today, most of them have a portfolio on Houzz (see link I shared) - and aren't happy with it. The design is lacking and Houzz doesn't give them direct access to all of the leads coming to their page. They act as a gateway, and only share some of the leads to the construction company - which is frustrating the market. Clicking any of the projects listed on the portfolio should open that project in a lightbox photo carousel. This should include full-size photos, photo captions / tags, and perhaps comments or a CTA to get in touch with the company to learn more. 2) Lead capture widget: the goal here is not just to create a basic web form to capture name and email. Rather, we want to create a more engaging way for leads to get in touch with the builders. Perhaps a chatbot style widget with a predefined set of questions that helps the builder learn more about this person, what type of project they are interested in, what their budget is, etc.
What to avoid
See attached brand palette. But - given a lot of this site will be user-generated images (portfolio work) - we'll have a lot of colors to manage. So, it might make sense to adopt a fairly neutral palette (dark or light) and use the BuildBook brand as needed.
Here are the key features/pieces of information we would like to include across both "pages": 1) Company name / information / location / service area 2) Optional introduction video (embedded via YouTube) to allow the builder to introduce themselves and their company to their visitors 3) A grid of "projects" - which would open a lightbox photo carousel of all the photos in that project. 3) A "where to find us section" - which should include Instagram, Houzz, LinkedIn, Facebook, and Pinterest. However, this should not just be icons that link to these properties. There should be an option to either just show the icon or show a preview of the feed from that platform (3-4 posts/thumbnails). 4) Types of jobs / price range they take on (see Houzz link for ideas) 5) The notion of likes/reactions/upvotes on their page and on each portfolio 6) A lead capture widget. This should not just be a web form to capture their name and email. Rather, we'd like to see some creative ideas on this that include more of a chatbot interface with 4-5 questions. The goal would be to identify the lead and then qualify the type of project they are looking to start.
$749 Custom package
Every design category has flexible pricing for all budgets. Web page design starts at €549.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their web page design.
Designers across the globe delivered design magic.
carsonmiller collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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