Portfolio
:format(webp)/99designs-work-samples/work-sample-designs/3575439/9c4c0a46-83d3-4817-a0b6-1831078bc5fe "We designed and developed a custom Shopify web site for Don Lucas – a luxury heritage jewelry brand specializing in modern Southwestern accessories for more than 40 years.
Designing with a minimal and elevated look and feel (inspired by the Southwestern landscape) our aim was to bring the client's current website into the modern era, increase conversions and engagement of website users, and allowed for an intuitive \"ease-of-use\" that was previously unseen on their old website.
A key feature of the custom design was a shoppable, interactive stone guide that allowed the website user to quickly navigate and learn about a wide variety stones used in Don Lucas' pieces.
Additionally, the most unique aspect of the product was a custom product builder we custom built – this allowed website visitors to select a chain of their liking and build their own custom charm necklace from the library of Don Lucas' main steel and gold plated charm adornments.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/1206b85a-a778-41c4-bec8-ffd505c252ac "A custom 2-sided business card we created as part of a larger rebrand we did for renowned intuitive Harriet Wien of Harriet and the Star.
Inspired by the mystical, esoteric and the motif of the star in her name, we applied a gold foil universe of 'stars' to the back of the card – the part of the business card that people don't normally take any time to look at.
This approach garnered Harriet lots of praise at various events and markets where she held readings, and we're constantly running out of these cards and ordering another print run.
*Printed by MOO Cards")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/5bc97078-94f7-4604-acd1-1ba4b261707b "Custom Squarespace 1-page web design for an MVP of a sustainable fashion brand produced ethically in Downtown Los Angeles.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/de69a247-c8b4-47ca-890c-d1806a9bfada "Custom web design and development for Maggie Wu Studio – an emerging lifestyle/accessories brand based in Hong Kong/New York City.
The redesign of Maggie Wu Studio included a pre-launch splash page, full redesign and customization, a personalized product builder that allowed visitors to add a custom monogram to a curated selection of products.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/cc7dfb79-d727-4bac-a5a2-cf2e15495d4c "A teaser landing page created prior to the launch of Carrie Underwood's Calia performance fitness apparel brand.
We were brought on to create an immersive, behind the scenes look at the brand, their ethos, as well as Carrie's personal fitness routine.
In addition to bringing the website user on this journey, the landing page contained an interactive countdown timer to drive urgency and FOMO, an email signup field to start building the email list (for future email marketing campaigns) and overall a dynamic and graphic approach to the layout design which is a reference to this new athleisure brand and how well the apparel performs in a variety of fitness scenarios and environments.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/57a33939-32c0-42ea-9d19-8057b6c86334 "A landing page and digital magazine for the Marfa Arts + Film Festival held annually in Marfa, Texas.
The Marfa Arts + Film Festival though part of an interesting and eclectic artistic community had been experiencing declining audiences at the films and other events, the last few years.
We were brought on to lead the creative direction for a rebrand of the festival's digital magazine/teaser landing page in an effort to drive more attendance at the week's arts, film and cultural events, create more awareness of individual artists and festival speakers as well as blog engagement.
We took an unexpected approach and applied an elevated fashion/editorial, and old black and white film sensibility to outtakes from various films featuring the stark and dry landscape of this artistic, outsider community.
The festival saw previously unseen ticket sales and an active and engaging blog that ensured that Q&A and gallery walk-throughs were well attended by public and press alike.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/693ad21f-994c-4c5d-8682-47737de27b6c "Shopify e-commerce responsive redesign for a fitness/performance apparel brand.
Inspired by the dynamic, high tech details we re-designed the UI a custom Shopify theme that resulted in an effortless, intuitive shopping and next-level brand experience for the client.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/f28ba680-b267-42c6-bdbb-547dc7f0b43f "Custom web design and development for Atiana – an expanding shoe and accessories brand based in Sydney, Australia and NYC with a millennial feminist audience interested in brand transparency.
The redesign of Atiana included a full redesign and customization that allowed visitors to add custom accessories to their own shoe product, essentially building a custom shoe with endless variations. We also created bespoke, animated handwritten notes from the brand’s creative director throughout the entire digital experience.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/38df36c4-81d3-4436-a9c9-adf237b8f050 "An icon development and a cohesive set of minimal icons for a new, organic and sustainable online consumer marketplace. The icon illustrations highlight the brand's commitment to a sustainable, transparent marketplace as well as the purity of a ecologically-sound and clean product that cannot be purchased anywhere else.
This icon set was part of a larger design system that highlighted the brand's 100% transparent global supply chain.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/7431474b-8705-4ebc-8081-ee1de05f1d31 "Custom design and art direction of an eye-catching lookbook for BB Dakota’s Fall 2018 Press Preview. The 12-page lookbook was printed in a stunning, oversized tabloid format on newsprint paper.
The lookbook design was distributed at BB Dakota’s Press Preview, with many of NYC’s high-profile magazine editors in attendance during New York Fashion Week (NYFW) 2018. The response to the lookbook (and collection) was overwhelmingly positive – many editors were surprised the design was for a mass-produced women's apparel brand.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/02f6f613-ce99-4d18-a5cb-26898d921b7b "Photo art direction + motion graphics gif animation for social media and email marketing for BB Dakota's celebration of \"Rosé Day.\"
Drawing on the inspiration of elegant and overtly feminine glassware, with the play of light and shadow, we concepted the shoot as well as produced the animated graphics for usage in the e-mail campaign and Instagram feed.")
:format(webp)/99designs-work-samples/work-sample-designs/3575439/66b5fecb-46c5-4c8f-8552-a100e81f707b "A concept for a more curated, lifestyle/editorial-centric Instagram feed, for a women's retail apparel brand.
Drawing on the style from the dramatic, editorial lookbook we created for the Fall Press Preview, we wanted to push the boundaries of how a mass-produced fashion brand could represent itself on social media.
Adding borders and extra negative space in between and around images, gives this very digital medium, a very print-like feel. We though holistically about the feed – using different formats, exploring graphic language and exaggerrated crops that reinforced the language of the women's collection, while also incorporated a healthy mix of art + design references that highlighted our favorite muses.")
About
We're a versatile creative, branding, and web design studio with custom web development and content creation capabilities. We treat our client relationships like a true creative partnership and collaboration so you are involved in the creative process every step of the way.
We have 2 decades of experience designing modern, elevated and engaging digital experiences that both resonate for you and your clients, resulting in increased brand awareness and increased conversions.
Country:
United States.
Member since:
January 15, 2019
Reviews
"Best designer! Always on time and with great ideas!"
raquel.ronacher
reviewed over 3 years ago
"On-time, on-point, beautiful design. Processes are explained clearly. Incorporates suggestions and is open idea exchanges. Would hire again!"
Anonymous client
reviewed almost 4 years ago
"Second time working with Amanda and once again impressed with her communication and responsiveness. She’s very patient and awesome at what she does! "
reaganS
reviewed almost 4 years ago
"Amanda was a phenomenal gem! Professional, quick, and an excellent communicator with a gift for design. Will be using her services for ever! "
reaganS
reviewed almost 4 years ago