What a GREAT way to get creative designers from all over the world to bring your idea to life! This really solved my problem of being hesitant about committing to one designer and perhaps not being satisfied with their results. Also, 99designs has the additional benefit, that at the end of the contest if I was not completely satisified with the logos I am not out any money. Needless to say, I did not need that benefit and found the right, compelling logo for my business needs. Tough choice at the end - given that my design options were from 3 great designers!